I have several great ideas for iPhone Apps, but can't do anything about it, because I'm not a programmer, nor do I have time or want to become one. That's exactly how I feel about building websites... I don't have the time to become an expert. But Apple's iWeb solved that problem by being so simple and intuitive that anyone can do it. I built the Original Green site, the Mouzon Design site, the New Urban Guild site, and the Guild Foundation site using iWeb.
Apple did all this by harnessing a technology they did not create (the internet.) How much easier should it be for them to build an "App-making tool for the rest of us?" After all, they invented the iPhone and iPhone Apps. This ought to be a piece of cake. "iApp," as I'm calling the App-making software, could take many clues from iWeb... the task at hand it fairly similar in these regards:
A. Both take complex underlying technologies (HTML for iWeb and whatever language Apps are written in for iApp) and attach a simple user interface that does not require the user to know anything about the underlying technologies.
B. Both iWeb and iApp allow the user to create an end user interface using image- and text-manipulation techniques that everyone is familiar with.
How about it, Apple? Interested?
Note: This was first posted several years ago, and since that time, some app-making sites have emerged. I used AppMakr to create the first Original Green app, but am looking for more capable alternatives for the next version. Clearly, Apple could build an app-maker far superior to all the others. Also, I've moved on to Sandvox because it appears Apple will no longer be updating iWeb.